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Required Skills
- 5+ years of campaign management, product marketing, or event marketing
- 2+ years project management experience
- 1+ years field marketing
Preferred Skills
- B2B experience with long buying cycle
- Experience with reporting and analytics
- Experience with Google Adwords and/or Microsoft Ad Network
Specific Job Duties
The Product Marketing and Campaign Manager will be in charge of the following:
- Creating, executing, and reporting all prospect and client campaigns which include email, direct mail, and digital campaigns
- Oversee the process of campaign creation and make sure all campaigns are delivered at a high quality and on time
- Help in creation of yearly marketing plan
- Research competitive trends and market changes
- Report on results for all aforementioned campaigns
- Plan/execute all trade shows and events at trade shows, and work with the sales team to drive ROI at the shows
- Research and execute sponsorship opportunities
- Track and analyze full campaign budget and create yearly budget
- Analyze the overall market and understand the competitive landscape
Job Type
Full-time
Experience
Product Marketing: 5 years (Preferred)
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Retirement plan
- Paid time off
Schedule:
- Monday to Friday
- No weekends
- Day shift
- 8 hour shift
- ng projects
- Meet deadlines while following a project management schedule
- Maintain technical knowledge through self-study and participation in continuing education opportunities
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